eBay announced today they are reversing their decision to count negative feedback comments as negatives. This was a very hot topic at eBay Live! in Chicago last month and likely be welcomed warmly by the eBay community. Effective in late August, neutrals will no longer be counted as part of the Feedback percentage. eBay will be recalculating Feedback percentages retroactively for users worldwide. In the interim, no one will lose their PowerSeller status as a result of neutrals being included in their Feedback percentage. Sweeet!!
The Neutral as Negative policy caused many eBay Powersellers, Trading Assistants, and Education Specialists to lose their status as such. To qualify for those titles, sellers must have at least a 98% positive feedback rating, and counting neutrals against sellers often brought them below that standard.
People were so upset about it because it just wasn't fair. Neutral does not mean negative. But eBay tried to make the case that since neutral was 'less than positive' it should count as a negative. Fine, if eBay wants to rate customer satisfaction like that inside eBay - go ahead. But as for my public feedback score, lets not reinterpret the buyer's intentions. Good for eBay - they got something right!
Click here to read the entire announcement by Lorrie Norrington.
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I don’t mind admitting I was absolutely astonished they made this change - but delighted too.
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